I have the EZ Lift tailgate as well. All that means is that it is a little lighter and easier to lift up than the older metal tailgates. Doesn't feel that it takes a lot of work to lift. If I were a betting man, it probably is just a gimmick that GM came up with for an added fee.
2008 GMC 2500HD LMM SLT CC SB 4x4 Z71
Buckstop front bumper, WARN M12000 winch, PIAA 520 ATP driving / PIAA 510 fog, Westin Platinum Series nerf bars, Pace Edwards Bedlocker tonneau cover, Cognito UCA leveling kit and HD Idler Pivot Assembly, Cognito Pitman and Idler steering braces, Bilstein 5100's, LT285/70R17 BFG AT KO tires, 17 x 9 XD Series Crank Wheels, 15% Tint Driver/Passenger windows, GM Tow Mirrors, DDM Tuning HID lights 6000K 35W